Web Design Tips For Building A Successful Site

Copyright (c) 2007 Titus HoskinsYou probably already know the key to making any kind of income from the net is a well designed web site. What most people don’t realize your site doesn’t have to look perfect or be professionally designed to be successful.
Not by a long shot!In the final analysis, any site that makes you money is a successful site. From a marketing perspective, any site which brings in an income can be considered a well designed site. Many people can’t get their heads around this fact: some of the most basic/ugly sites can be the most profitable. You don’t need a perfect site.

Believe me, I know from first-hand experience.

Your site doesn’t have to be a design knock-out to earn you money. My first site which I designed from scratch when I didn’t have a clue what a perfect site should be or look like but now my modest little site brings in over 50,000 visitors a month and Google just upgraded it to a PR6.

All that is not really important, what is important my site brings in money each and every day! It is a profitable site, it’s not pretty but it works. I earn revenue from Google Adsense, I earn revenue from affiliate sales and I have even formed partnerships with other major sites and businesses on the web.

I get more and more companies coming to me each week asking if they can display their products/links on my site. I recently turned down a major fellow Internet marketer who wanted to put a link on the top of my home page and that guy makes millions online each year!Why are they bothering with me and my site?Because my site brings in targeted traffic and visitors who buy products and services which those companies are selling. My site is valuable to them. My site can deliver leads, customers and business to those other third parties. My modest little site is not perfect but it sells. It has value.


My Most Important Web Design TipHere’s the main tip or advice I can give anyone starting a new web business: the only reason my site (any site) has value is because I have targeted certain keywords or keyword phrases with my site. Once these keyword phrases rank high in all the search engines you get targeted traffic to your site. Targeted traffic which companies would like to have a piece of to sell their products.

Actually if you do this one action right (get high rankings for your site’s profitable in-demand keywords) then your site will earn you money. For example, if you get a top 10 ranking for ‘Cell Phones’ you will make money, regardless of how good or bad your site is designed!Of course, this doesn’t mean web design will not play an important role in the success of your site. You should always go for professional graphics, headers and logos if you can afford them, but you must realize other design elements will play a greater role in the success of your site.

You want a site that is easy to navigate with all links clearly visible and linking to your home page. You want a site that is easy on the eyes so keep all fonts and colors even and consistent throughout your site. Organize your content and material in a simple and straightforward manner featuring the one thing most surfers are searching for: information.